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Home of The Olympics (Paris 2024)

Eurosport

Client: AKQA

2024

For Eurosport’s flagship Paris 2024 campaign, we partnered with AKQA and WBD to deliver sound design that captured the atmosphere of the Olympic Games – full of anticipation, movement, and momentum, set against the electric backdrop of a city alive with sport.

How We Made It

We layered environmental textures – crowds, cheers, traffic, footsteps – to evoke the rhythm of Paris during the Games. The sound design was shaped to enhance the visuals without overpowering them, while we also supported the team in selecting a high-energy, emotionally charged track to elevate the spirit of the spot.