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EDP - Sonic Logo

EDP - Sonic Logo

Client: EDP / Pentagram

Roles: Sonic Branding

Category: Sonic Branding

Year: 2022

Molecular Sound worked with Pentagram on the new sonic logo for EDP, the Portuguese renewable energy company.

The Brief

EDP is an energy company that has moved decisively into renewables, and the sonic logo had to land that shift: a company that makes power, but a modern and clean one. It had to sit alongside a visual identity that was already designed, work in a few seconds, and hold up across markets that don't share a language.