Sound OnSound OnSound On

Sky Witness

Idents

Client: Sky Creative

2018

In 2018, Sky rebranded its entertainment channel Sky Living to Sky Witness, focusing on crime and procedural dramas. To support this transition, we were tasked with creating a sonic identity that encapsulated the channel’s new direction—delivering suspenseful, engaging audio that resonates with its gripping content.

How We Made It

Collaborating closely with Sky Creative, we developed a series of idents featuring atmospheric sound design and a memorable musical motif. The audio elements were crafted to build tension and anticipation, aligning seamlessly with the channel’s visual branding and the thrilling nature of its programming.